MASTERCLASS

From Consulting to Entrepreneurship

The aim is to develop the entrepreneurial mindset of medical students, working on characteristics that will boost their career to extraordinary levels.

 

Our students will have access to the best professionals in the field, where several important topics for a successful medical career will be presented, such as strategies and models of
medical business, financial intelligence, professional image, medical marketing, billing, administrative management, among others.

 

The Masterclass: from office to entrepreneurship is designed for medical students who are interested in learning how to boost their career in a proper way, seeking to improve their competencies by developing an entrepreneurial mindset.

 

There will be three online meetings, where participants will interact with the teachers and will be able to learn from the topics covered in class by going deeper into the discussion and exchange of experiences.

*The video above refers to the first edition of the course, which took place in person.

Learn about the Program

WHY DO HYCOSY?

Module 1: Medical Market

Tuesday | October 17

19:30 - 19:55 | Medical market figures
19:55 - 20:20 | Concentrations of large hospital groups
20:45 - 21:10 | Brazilian Medical Demographics and Medical Economics Data
21:10 - 21:35 | Future of the medical market
21:35 - 22:00 | Medical career moves: Technical depth, own practice, academic life, societies.

Module 2: Specialty Choice, Medical Career Plan and Brand Building

Tuesday | October 24

19:30 - 19:55 | The main divisions: clinical areas, surgical areas, procedures, definition by diseases.
19:55 - 20:20 | Career Design Methodology for choosing a specialty
20:45 - 21:10 | Exploration, recording and decision techniques
21:10 - 21:35 | Your brand as a doctor
21:35 - 22:00 | Inspirational examples and the chains of relationships and medical networking

Module 3: Medical Financial Education

Tuesday | October 31

19:30 - 19:55 | Presentation of the concept of financial education and the culture of Brazilians and Brazilian doctors
19:55 - 20:20 | Personal and company control with financial life phases
20:45 - 21:10 | Paradigm shifts and presentation of financial productivity cases
21:10 - 21:35 | Medical accounting
21:35 - 22:00 | Future financial plan
22:00 - 22:20 | Mental health and self-knowledge

DATE:

Coming soon

TIME:

Coming soon

WHY ATTEND THE MASTERCLASS: FROM PRACTICE TO ENTREPRENEURSHIP?

Development of management skills

You will develop essential management skills, which can be applied in the administration of your medical career. These include leadership, decision-making, organization and problem-solving skills. These skills are fundamental for a doctor who wants to succeed in their career and achieve their professional goals.

Expanding career opportunities

Each student will have the chance to explore different aspects of medicine and identify career opportunities beyond traditional clinical practice. The course can provide insights into emerging areas of medicine, based on market information and medical demographics. These new opportunities can expand the range of professional options and increase employment prospects.

Improving personal marketing

Personal marketing is key for a doctor to stand out in a competitive market. The course will teach effective personal marketing strategies, helping students to develop their personal brand, build a positive reputation and highlight their skills and experience. This can be especially useful when it comes to seeking job opportunities, professional partnerships or attracting patients.

Acquisition of financial control skills

Financial management is a crucial part of a medical career. Doctors need to understand basic financial concepts such as budgeting, tax planning and investments. By attending a medical entrepreneurship course, medical students will learn about these essential financial skills, which will help them better manage their personal and professional finances. This can result in greater financial security and the achievement of long-term financial goals.

WHAT WILL THE STUDENT LEARN?

The aim is to develop the entrepreneurial mindset of medical students, working on characteristics that will boost their career to extraordinary levels. Preparing the student for their medical career, even before they enter your office.

WHO CAN PARTICIPATE?

The target audience of the course is medical students and/or residents who want to develop career management skills and also be prepared for the market. 

WHAT IS THE COURSE FEE?

The investment is R$ 190 for the full course.

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